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Making Your Content Intelligent － Why and Where to Begin
In this transcribed interview, explore with [A] founder and principal Cruce Saunders what Intelligent Content is and why is is important for every company
Articles
From Content Modeling to content-driven Customer Experiences
Explore changes in Customer Experience expectations in a multichannel world and how a structured Core Content Model provides the solution
Content Alchemy: Transforming Content Into Assets
Learn why Content should be regarded as a valuable asset, how to prove the value of content assets and improve ROI with a proven content valuation process.
Elevate your SEO with a Website Audit
[A] gives a brief overview of the several elements that should be covered by a SEO web Audit
What Is Content-as-a-Service (CaaS)?
Content-as-a-service (CaaS) focuses on managing structured content into feeds that other applications and properties can consume.
What Is Information Architecture?
Explore what Information Architecture is and its important role in creating successful Customer Experiences across channels and platforms
What Is Website Taxonomy and Metadata?
Website taxonomy and metadata work to keep your content adaptable, customizable, and easy to distribute, giving it power over static content.
What is Content value and Content Marketing ROI?
Learn how to define content as an asset, how to assign value to content assets and how to calculate different content marketing conversion ROIs.
What Is Intelligent Content?
Learn the 10 Tenets of Intelligent Content and the benefits of Intelligent Content